We are not a typical SCA merchant that goes to events and sets up a tent to sell wares etc. In order to do that, the everyday prices and profit margin must be high enough to offset travel expenses and loss of manufacturing time. (ie: we would have to just about double our prices at events) Instead, we have concentrated on developing a professional full time, 60 hour per week, manufacturing facility, which just happens to produce SCA armor. Our prices are geared at volume sales... We only give our wholesale buyers a 10% discount on orders over $5k because we are already selling at wholesale prices to the public, which brings in volume sales overall. You will not be able to find our quality being produced at our prices. Another upside is while most armorers become unavailable during say Pennsic or Estrella, we are still right here, producing armor, answering emails, and shipping product...